Stora Enso and Tingstad launch unique formed fiber food service

Submitted by: Two Sides Nordics October 20, 2020

Stora Enso and Tingstad launch unique formed fiber food service bowls to replace plastics, the new eco-friendly take-away bowls have been named PureFiber™ and are free from plastic and PFAS.

The bowls are being brought to market together with the wholesale company Tingstad. The PureFiber™ product range will expand to other food and consumer goods applications.

Stora Enso’s formed fiber products are designed for circularity, meaning that they are renewable, recyclable and biodegradable. The PureFiber™ product line enables a carbon footprint that is approximately 75% lower compared to alternative product materials such as plastic or bagasse.

– Consumers are looking for products designed for more eco-friendly lives. They want to minimize waste and their carbon footprint and reduce their use of plastic. The formed fiber products we are bringing to market are game changing in the sense that they help strong brands achieve their ambitions in sustainability and the circular economy, says Sohrab Kazemahvazi, Senior Vice President, Formed Fiber at Stora Enso, in a pressrelease.

Stora Enso will sell its formed fiber products directly to brand owners and wholesalers. In the Nordic countries Stora Enso cooperates with wholesaler Tingstad, which sells PureFiber™ food bowls directly to customers in the fast-food industry.

– We strongly believe that PureFiber™ will play an important role in the market conversion from plastic to non-plastic food packaging. We are excited to bring a truly sustainable solution to the market together with Stora Enso, says Johan Larsson, Purchasing Manager at Tingstad.

PureFiber™ products are produced in Stora Ensos Hylte Mill in Sweden and made of natural wood fibres from sustainably managed forests.